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How to achieve national coverage in your media relations efforts

A big part of media relations is securing national coverage. It is one of the most influential ways to get your brand out to the public and forms the foundations of many PR strategies. 

Read by millions and shared by even more, every client dreams of securing regular, high-quality national coverage. However, the competition is enormous and targeting the right journalists can be tricky and time-consuming.  

Placing clients in the most renowned newspapers in the UK is all about relationship building with journalists and it’s what our talented team at Building Relations are experts in. But, if you’re going at it alone, what does a pitch need to look like? Does it need to include figures? And what makes a subject line stand out? 

Let’s delve into it.

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Building Relations partners with Cyrenians to tackle homelessness in Scotland

One of the UK’s most proactive property PR agencies has announced a new partnership with Scottish homeless charity Cyrenians.

Building Relations, a UK-wide PR company that specialises in property and the built environment, will be supporting the charity in a variety of ways, including fundraising, volunteering and awareness raising through shared campaigns with its Edinburgh office.

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Why trade press is important for your business

Here at Building Relations PR, we secure high quality trade press coverage for our clients across online, broadcast and broadsheet publications.

Press coverage is like building a house – the foundations come first. Securing coverage in trade press will amplify your brand to an expert audience. With our focus on property and the built environment, we target trade publications within the property and construction industry.

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Building Relations go for gold completing Victoria Line Challenge in support of Housing for Women

Property and built environment PR agency Building Relations completed the Victoria Line Challenge on Friday August 2nd. The event saw the team walk the entire 15-mile route of the London Underground’s Victoria Line, from Walthamstow Central to Brixton, with the agency raising over £1,500 (and counting) for their charity partner, Housing for Women.

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